1 man is blindfolded, taken to a disclosed location and locked in a steel box for 30 days and 30 nights with nothing but a few web cams. What's the point? The world has a month to find this man using Google Maps and wins $50,000 if they do. However, if he can't handle it then the game is over. But how can we find him?? The man is told that the place he has been left is somewhere that is meaningful to him, where he has been before and a place of personal significance in the United Kingdom.
For thirty days this man will be live streamed on the internet for 24 hour hours a day, 7 days a week. He will be given a "cryptic/unusual object" every day, each of which are relevant to his location. The Man in Box will be helping the viewers find him by relating these objects to his life and speaking about the people and places which he has encountered the past 35 years.
I've watched a few clips of the Man in Box, and I am not sure what to think of it quite yet. I'm not sure if it is a cleaver way to promote Google Maps or just another "reality" show.
Above is a clip of the Man in Box on the first day reading the rules. Tell me what you think!